The Carewright

Making Care Your Business

Making Care Your Business

Our Small Business Services are…
organic, fresh and yummy!


Here at The Carewright, we focus on helping you surpass the highest standards of client-care in every aspect of your business. That care begins with you, with valuing yourself, your needs and your goals. Our mission is to make your business and your lifestyle healthy.

All of our business services are identity-based in order to appeal to the broadest base of potential clients possible. Our passion is developing organic relationships – getting to know you and your unique business. We take the fresh approach of understanding you as an individual – determining your needs and helping you attain healthy business practices that embrace your vision, scope and lifestyle.

Our Small Business Coaching is…
organic, fresh and yummy!


Here at The Carewright, we focus on helping you surpass the highest standards of care in the pet sitting industry. That care begins with you, with valuing yourself, your needs and your goals. Our mission is to make your pet sitting business and your lifestyle healthy.

All of our small business coaching is solution-based to address your personal needs. Our passion is developing organic relationships – getting to know you and your unique pet sitting business. We take the fresh approach of understanding you as an individual – determining your needs and helping you attain healthy business practices that embrace your vision, scope and lifestyle.

“Their solutions for my business were unique to my area. They helped us grow 2 1/2 times the size of what we were last year…”

“Their solutions for my business were unique to my area. They helped us grow 2 1/2 times the size of what we were last year…”

“An hour spent picking their brains is the most valuable hour you can invest in your business – and more importantly, in yourself.”

“An hour spent picking their brains (or a Carewright coach picking yours!) is the most valuable hour you can invest in your business – and more importantly, in yourself.”

Business Coaching Options

The Maverick


You know your stuff but could use some fine-tuning to get your business to the next level.


  • Custom Business Coaching
  • Must be in good standing with the Secretary of State and have proper licensure.

The Greenhorn Package


You have a lot of experience under your belt, but you’re discovering you have more questions than answers.


  • Custom Business Coaching
  • Social Media Promotion
  • Business Showcase Post
  • Must be in good standing with the Secretary of State and have proper licensure.

The Pro Package


You want to work on your business by tackling advanced business practices.


  • Custom Business Coaching
  • Social Media Promotion
  • Must be in good standing with the Secretary of State and have proper licensure.

Meet Our Team

Is your business running you?
Do you need help with Identity Marketing?
Are you successfully utilizing social media?
Do you need to inject life into your business?
Does your website seem invisible?

We Have The Secret Decoder Ring

Meet The Team

  • Mary Watterson
    Mary Watterson
    CEO, Chief Executive Officer
  • Catherine Oakley
    Catherine Oakley
    COO, Chief Operations Officer
Mary Watterson
CEO, Chief Executive Officer

Mary studied at the University of Northern Colorado before pursuing a career in business. Mary co-Founded The Carewright, LLC and serves as its Chief Executive Officer. She is a pet care industry expert and entrepreneur. She has extensive management experience in organizational behavior, business coaching and development, identity marketing, social media, content strategy and storytelling. Mary is the Founder of Poochy Doos, LLC, a pet care company located in Fort Collins, CO that achieved six-figure revenues within its first four years of operations.

Mary is also an avid musician and loves to spend time with other musicians whenever she can. She is an accomplished percussionist with a concentration in competitive concert snare and jazz set. In the summer of 2015, Mary began studying the Bodhran, a traditional Irish frame drum. Mary is part of The Mulligan’s Session Players a traditional Irish Session in Fort Collins. Mary is co-founder of The Carewright and its Chief Executive Officer. She is a talented entrepreneur and loves helping small business owners succeed.

Catherine Oakley
COO, Chief Operations Officer

Catherine grew up and studied Sociology in the mountains (hills) of North Carolina. Her first career change led her into the pet care industry as the product and operations manager of a powerful online scheduling software for pet sitters. Catherine is unique in that she offers different perspectives of business coaching, development and operations. From being in the service industry herself, to an office manager, business owner, web designer and software product manager, she has many perspectives and talents to bring to the table.

Catherine enjoys good friends, good food and being outdoors as much as possible. As an outdoor enthusiast she loves to spend her free time hiking, cycling and running. She has completed several half-marathons – hilariously quipping “..yeah…they were all downhill though. I’m a downhill marathon runner.” Catherine is co-Founder of The Carewright, LLC and its Chief Operations Officer. Catherine is very passionate about helping small business owners succeed.